Element 1: Seek information on the hospitality industry

Element 1: Seek information on the hospitality industry

© ASEAN 2012 Trainee Manual Maintain hospitality industry knowledge
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Relationship between tourism and hospitality
The word tourist means someone who travels for pleasure The tourism and hospitality industries come together when a person, either local or from overseas, takes a holiday and visits one or more tourist attractions. It is often difficult, if not impossible, to differentiate between both industries as they frequently merge. Both industries support each other
– it is not the case tourism supports hospitality or vice versa.
Tourism maybe seen as involving Trips to local attractions and areas Tours of sites and landmarks Use of tour guides Travel
– to and from the country/area as well as transportation within the country/area Activities
– such as attendance at theme parks, participation inaction holidays Visits to zoos, museums and other places of interest. See more information under Tourism Businesses below. Hospitality maybe seen as involving Eating
– eat-in and takeaway all standards, types of cuisine, styles of service Drinking
– alcoholic and nonalcoholic beverages including takeaway drink sales Accommodation
– in-house rooms and facilities Rest and relaxation
– gymnasiums, spa and wellbeing services.
Meetings and Events
A significant industry sector is referred to as the MICE industry/sector. MICE stands for Meetings, Incentives, Conventions and Exhibitions industry. This sector provides for professional management and organisation of meetings, conventions and other events such as incentives, exhibitions, expositions, seminars and promotions. Those employed in the MICE industry will have close relationships with many other industries especially travel and tourism, entertainment, and hospitality because their role is commonly to provide a one-stop shop for all MICE requirements.

Element 1: Seek information on the hospitality industry

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© ASEAN 2012 Trainee Manual Maintain hospitality industry knowledge That is, an event organiser/coordinator may (depending on the project brief/objectives for the event) be expected to Develop a concept fora meeting or event and analyse the feasibility of it
– or work with a theme/concept provided by the client Arrange travel, accommodation, meals, entertainment, tours and venues
– including all support services needed to allow the event to be conducted as required Plan the event
– including strategic planning relating to numbers, timing, locations, and integration of activities Promote the event to relevant stakeholders
– on behalf of the client Accept and monitor registrations/bookings for the event
– and administer these under direction from the client Control the implementation of the event
– including adjustments to cater for matters arising during the event, and all issues impacting on the conduct of the event Evaluate the event after it has concluded
– to determine what might be done better/differently next time.

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