Element 1: Seek information
on the hospitality industry © ASEAN 2012 Trainee Manual Maintain hospitality industry knowledge
43
Why bother The aim of gaining this knowledge is To enable you to encourage visitors to visit these industries To allow you to share their visit/experience when they return from visiting local industry. If visitors can be convinced/encouraged to visit local industry this will Increase knowledge and understanding among visitors about what the region/country is capable of producing Increase the likelihood of visitors
staying longer in the area – the more industries they visit, the more time it will take them and the more money they are likely to spend locally Add value and
experiences to their visit – making it more likely they will return at a later date, and/or speak favourably about the region to their friends and family encouraging them to visit.
Gaining the necessary knowledge The best ways to gain knowledge about local industry are Visit the industries,
view the facilities, look at/taste the products, sample the services and
talk to management and staff – be a visitor/tourist in your own area Obtain advertising material available for each business
– many organisations produce informational literature (brochures, flyers, website information) suitable for learning about what they do Ask a representative to visit your venue and talk to venue staff about their business/industry
– and bring
samples of their products, food and/or beverages for employees to view and taste. Once again, the key to obtaining necessary information is to be proactive.
Share with your friends: