Country progress report
Spain MT Imports of Fresh Cod, Whole and Fillets (Market Year July-June)
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- Italy MT Imports of Salmon (Market Year July-June)
Spain MT Imports of Fresh Cod, Whole and Fillets (Market Year July-June) (Data source 2) Country Focus: Italy – Population: 59.83 million (2013) Italy’s overall seafood imports grew over 5% by volume during market year 2014-2015 hitting a record 749,406 MT thanks to a recuperation in imports of shellfish, squid and octopus as well as strong growth in imports of fresh farmed salmon (+27%), seabass (+16%) and seabream (+7%) . Italy’s seafood imports from the US grew 3.5% in 2014-15 thanks to: a 12% increase in imports of frozen US hake fillets; Italy’s live lobster imports from the US dropped 8% in volume but only 0.6% in value. As in Spain, US lobster dominates the Italian market; Another 15% increase in imports of frozen H&G Alaska cod. Salmon: As in Spain, the market for salmon in Italy is growing quickly and diversifying. 
Italy MT Imports of Salmon (Market Year July-June) (Data source 2) As the above bar graph illustrates, Italians buy most of their salmon either fresh or smoked, which is where ASMI concentrates most of its salmon promotions in Italy. Fresh salmon imports to Italy have climbed 88% in the last five years, from 20,893 MT in 2000 to 39,350 MT in 2015, as consumers buy more and more seafood from large chain supermarkets which promote farmed, commodity fish like salmon, sea bream, sea bass, shrimp, etc. and less from independent fish mongers who tend to sell more traditional Mediterranean seafood. Both Spain and Italy have seen double digit growth in their imports of fresh and frozen salmon fillets in the last five years. Both imported around 4,500 MT of frozen salmon fillets in 2014-15, but while Spain sources over half these fillets from China, Italy buys a much higher percentage of once-frozen salmon fillets, sourcing from Chile, China and Norway in about equal parts. Italy’s fresh salmon fillet imports totaled 2,515 MT in 2014-15 vs. Spain’s 4,240 MT, with both countries sourcing predominantly Norwegian product from intermediary processors in various countries. Unlike Spain, the smoked salmon market in Italy is large and diversified, more similar to the market in France than in Spain, and increasingly dominated by imported products from Poland, Denmark, Lithuania, France and Sweden. Producers in Poland (Morpol) and Lithuania (Viciunai) are taking much of the store brand and low price markets away from Italian producers of smoked salmon, who are being forced to compete with unique, higher quality products such as wild salmon. 
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