Requirements
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- Objective and Key Messages
- Interviews |Participants (3-4)
- Interviews | Client Management (1-2)
- Interviews | Executive Education Team (2-3)
- Target Audience Companies interested in customized middle and advanced management programs. Length/duration
Advanced Management Program (AMP) Movie RequirementsAUB is seeking a movie director/entity to take on the creative story lining, direction, production and editing of a short movie (1.5 min.) showcasing the value of one of our high-impact corporate learning programs (the Advanced Management Program), as told through testimonials of the participants, the client management team, and the Executive Education Program Team. At a minimum, the submitted proposal shall include:
Objective and Key MessagesShowcasing the impact of an AUB OSB Executive Education on corporate management’s ability to prepare the next generation of leaders within the organization. The story should be told through short testimonials from the program participants, selected corporate management representative, and the AUB Executive Education Program team. The movie should address the program impact on the participants, their immediate organization and the corporation as a whole. The movie will highlight how the program has helped participants bring a deeper understanding of the business world to their work environment and prepared them to become better leaders within their organization. Through interviews with various stakeholders, the movie should highlight practical program take-aways to illustrate the program impact on all levels of the corporation (personal to the participant, to the participant’s immediate organization, and to the corporation as a whole). InterviewsInterviews will be based on the below open-ended questions, with the aim of highlighting answers that at once (1) represent the different components of the comprehensive educational program, (2) underline the impact on the participants, (3) underline the impact on the participants and their immediate organization within the corporation, (4) underline the impact on the organization as a whole. The interviewer will also use probes to emphasize the "actionable learning" approach of the program, by encouraging interviewees to share evidence-based and tangible examples of knowledge and tools they have acquired. Testimonials should communicate how participants have developed personally and professionally making them better equipped to deal with the increasing demands in the business environment in terms of management practices; leadership skills; interaction with team members, upper management and out stakeholders; reactions to the unexpected developments (e.g. Brexit); and, the participants’ personal emphasis on innovation. Interviews |Participants (3-4)Chosen participants will be interviewed at AUB, OSB and would be filmed in action (interacting with other team members, acting shots showing their daily tasks, etc) as well as during the draft pitch panel (Production team to only film presentations' generic parts and to avoid any part presenting companies' confidential plans or data). Interviews with Participants (3-4) should tell the story of:
Interviews | Client Management (1-2)Willing management will be interviewed at their place of business. Interviews with Client Management (1-2) should tell the story of:
Interviews | Executive Education Team (2-3)Interviews with the Executive Education team (2-3)should tell the story of:.
Look and FeelThe shooting style for the Executive Education AMP video should have a contemporary, cutting edge fill and mimic the energetic, dynamic and fast pace of the modern business world. To create three dimensional feel with the footage the use of camera set ups and angles, lighting, camera movements, ramps, pans and tilts (with pull and push effect) is encouraged. Both the technical quality and marketing quality of reference videos should be similar to those made for similar projects for top tier global universities.
Previous proven experience with AUB is a plus. FilmingThe video will include active shots taken during the session illustrating the different stages of the educational program as well as generic shots that are relevant to the context and themes of the video (AUB, OSB and other shots connoting growth, innovation, industry evolution, etc.) It will be up to the discretion of the director to cover the list of interviewees and capture the essence of each of the remaining eight topics during the upcoming scheduled sessions: Shooting Schedule
Still PhotosStill photo highlights of each filming session should be provided to the office of Executive Education not later than the end of each filmed session. Photos should be provided on a client provided USB in both low and high resolutions. MusicA sound engineer should be used to ensure that the music complements the movie and encourages the viewer to take the audio visual journey of the AMP movie. Music should be rhythmic, contemporary, and engaging while appealing to the target audience of the video. Target AudienceCompanies interested in customized middle and advanced management programs. Length/duration1.5 minutes. DeadlineMovie needs to be ready for an event scheduled on 12 December 2016. Shooting LocationAmerican University of Beirut (Olayan School of Business). ContinuumWe would like to have this as part of a series of short movies highlighting education with impact. File Name: Page of Directory: pca pca -> Jayachandran k pca -> Registration 9: 00 a m. 5: 00 p m. Coffee Welcome 10: 00-11: 30 a m pca -> Alaska Electric Light & Power Company Photograph Collection, 1912-1945 pca 140 acquisition pca -> Purchasing Card Ethical Behavior Agreement pca -> Pc atari Emulator pca -> Seventy organizations have endorsed The Botanical Sciences and Native Plant Materials Research, Restoration, and Promotion Act as of April 27, 2017 pca -> Broach sports tours pca -> Atlantic Richfield Photograph Collection, ca. 1904-1910 pca 199 pca -> Potter College of Arts & Letters Western Kentucky University 745-2345 report to the university curriculum committee pca -> Potter College of Arts & Letters Western Kentucky University 745-2345 report to the university curriculum committee Download 18.34 Kb. Share with your friends:
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