Using language to persuade student Study Guide Unit 1-4 English Simonds Catholic College 2012-2013 Name: Contents



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USING LANGUAGE TO PERSUADE
Student Study Guide

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Unit 1-4 English

Simonds Catholic College

2012-2013
Name: _____________________

Contents


Contents

Page number

Course overview

2

Area of Study 3 VCAA Study Design

3

Criteria sheets

4

Persuasive techniques

5 – 10

Tone chart

11

Sentence starters

12

Words to describe style

13

Words to link

13

LANGUAGE ANALYSIS – UNIT 1




Audience and purpose

14

Form

15 – 18

Contention and key arguments

19

Persuasive techniques activity

20

Analysing the article – what, how, why?

21

Planning the essay – single article analysis

22

Sample analysis and essay

23 – 26

Practice article

27

LANGUAGE ANALYSIS – UNIT 2




Analysing visual language

28 – 29

Plan – article and cartoon

30

Example paragraph – cartoon

31

Sample article and cartoon 1

32 – 33

Sample article and cartoon 2

34 – 35

ORAL PRESENTATIONS – UNIT 1, 2, 3




Echo online

36

Planning activity

37

Argument planning

38

Structure – persuasive speech

39

Effective speaking – body language

40

Effective speaking – using your voice

40

Words and phrases to link ideas

41

Sample speech

42 - 43


Course Overview
In VCE English you are expected to complete two major assessments on media issues per semester in Unit 1 and 2 (year 11) and one in Unit 3 (year 12).
Language Analysis: you will be asked to complete an analysis of how language (both visual and verbal) are used by writers to persuade readers or viewers.
Oral Presentation: you will be asked to present a reasoned point of view (oral and/or written), in which you advance an argument either in support of or against a current issue in the media.
Outcomes are graded as follows, and your total score out of 40 for each semester goes towards your overall semester score out of 100.



Unit 1

Score

Unit 2

Score

Unit 3

Score

Language Analysis

/20

Language Analysis

/20

Language Analysis

/20

Oral Presentation

/20

Oral Presentation

/20

Oral Presentation

/20

Total Score

/40

Total Score

/40

Total Score

/40

In Unit 4 (year 12), there is no SAC for the Using Language to Persuade outcome. Instead you are required to complete a Language Analysis in your subject examination.



Area of Study 3 – VCAA Study Design

Using language to persuade
The focus of this area of study is on the use of language in the presentation of a point of view. Students read texts the main purpose of which is to persuade readers and viewers to share a particular point of view. Texts could be print, non-print and multimodal, for example, editorials, letters to the editor, opinion columns, essays, reviews, speeches, segments from radio programs, CD-ROMs, television, newspaper or magazine advertisements, cartoons, documentaries, e-zines and websites. Students identify and discuss how language, verbal and non-verbal (including visual), is used in the chosen texts to position readers and viewers in particular ways. For example, students identify the use in these texts of persuasive techniques such as use of repetition, sound effects (including music), association, colour, symbols, gestures, emotive appeals, logical appeals, active and passive voice, and omission and vocabulary choice, and discuss their intended effect on the reader or viewer.
Outcome 3

On completion of this unit the student should be able to identify and discuss, either in writing and/or orally, how language can be used to persuade readers and/or viewers.


To achieve this outcome the student will draw on knowledge and related skills outlined in area of study 3.
Key knowledge

This knowledge includes

• an understanding of points of view presented in texts whose purpose is to persuade;

• how texts work to influence readers;

• examples of verbal and non-verbal (including visual) language used by authors of texts to persuade readers and viewers to share the point/s of view presented;

• appropriate metalanguage to discuss how language is designed to position readers and viewers;

• strategies for planning and revising for coherence of form, language, structure, audience and context;

• conventions of small group and whole class discussion, including ways of developing constructive interactions and building on ideas of others;

• the conventions of spelling, punctuation and syntax of Standard Australian English.
Key skills

These skills include the ability to

• identify examples of verbal and non-verbal (including visual) language used by the authors of texts

to persuade readers and viewers to share a point of view;

• use appropriate metalanguage to discuss how the use of language in a persuasive text is designed

to position readers and viewers;

• plan and revise for coherence of form, language, structure, audience and context;

• listen actively and respond constructively to others’ views during discussion;

• use the conventions of spelling, punctuation and syntax of Standard Australian English.
AUTHENTICATION

Work related to the outcomes will be accepted only if the teacher can attest that, to the best of their knowledge, all unacknowledged work is the student’s own. Teachers refer to the current year’s VCE and VCAL Administrative Handbook for authentication procedures.




Simonds Catholic College

English Unit 1, 2, 3.

Area of Study 3: Using language to persuade

Outcome

Analyse the use of language in texts that present a point of view on an issue currently debated in the Australian media, and construct, orally or in writing, a sustained and reasoned point of view on the selected issue.






TASK ONE

LANGUAGE ANALYSIS

Mark Range

DESCRIPTOR: typical performance in each range

17-20 marks

Sophisticated analysis and insightful comparison of the ways in which the language of selected persuasive texts is used to position readers in particular ways. Highly expressive and coherent writing with confident use of highly appropriate metalanguage.

13 – 16 marks

Detailed analysis and careful comparison of the ways in which the language of selected persuasive texts is used to position readers in particular ways. Expressive, coherent and fluent writing and relevant use of appropriate metalanguage.

9 – 12 marks

Analysis and some comparison of the ways in which the language of selected persuasive texts is used to position readers in particular ways. Generally expressive, fluent and coherent writing and mostly relevant use of appropriate metalanguage.

5 – 8 marks

Some analysis and limited comparison of the ways in which the language of selected persuasive texts is used to position readers in particular ways. Clear written expression and some use of appropriate metalanguage.

1 – 4 marks

Little analysis or comparison of the ways in which the language of selected persuasive texts is used to position readers in particular ways. Simple written expression and limited use of appropriate metalanguage.


Comments







TASK TWO

ORAL PRESENTATION

Mark Range

DESCRIPTOR: typical performance in each range

17-20 marks

Presentation, of complex ideas in a sustained, coherent and logical argument. In an oral response, the skilful use of highly appropriate oral language conventions to engage an audience. Highly expressive, coherent and fluent written response. Accurate and detailed acknowledgment of sources where appropriate.

13 – 16 marks

A sustained, coherent and logical argument. In an oral response, an ability to use appropriate oral language conventions to engage an audience. Expressive, coherent and fluent written response. Acknowledgment of sources where appropriate.

9 – 12 marks

An argument which is generally sustained and coherent. In an oral response, an ability to use some appropriate oral language conventions to engage an audience. Generally expressive, coherent and fluent written response. Acknowledgment of some sources where appropriate.

5 – 8 marks

A superficial argument. In an oral response, variable ability to use oral language conventions to engage an audience. Clear expression of ideas in writing. Limited acknowledgment of sources.

1 – 4 marks

Little sense of argument. In an oral response, limited use of oral language conventions to engage an audience. Simple expression of ideas in writing. Little or no acknowledgment of sources.


Comments





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