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Job and Further Study Placement Rates: Graduate Certificate Programs in Digital Communications, Media Management, and Integrated Strategic Communications
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- Attachment B JMC Alumni Survey 2014 Executive Summary
- 1. If you received your undergraduate degree from the School of Journalism and Mass Communications in what year was it awarded
- 2. If you received your graduate degree from the School of Journalism and Mass Communications in what year was it awarded
- 3. Did you receive any degrees at institutions other than Marshall or other than the School of Journalism and Mass
- Mass Communications, please skip questions 3 and 4 and continue with question 5.)
- 4. From what other institution(s), schools or departments, if any, did you receive a degree
- 6. Who is your current employer (If youre not currently employed, pleased skip to question 8.)
Job and Further Study Placement Rates: Graduate Certificate Programs in Digital Communications, Media Management, and Integrated Strategic Communications
Attachment A 
Attachment B JMC Alumni Survey 2014 Executive Summary A survey of alumni of the W. Page Pitt School of Journalism and Mass Communications was administered through Qualtrics, an online research tool, from January 2014 through August 2014. n = 156 Year undergraduate degrees were received Range 1966 – 2014 mode=2007
Range 1969-2013 mode=2011
Advertising 19% Broadcast 22% EMM/RTV 9% Print 21% PR 19%
Other 10% The majority of respondents are working in a media related field, and with a variety of titles. More than 70% indicated they have found full-time employment in an area closely related to journalism and mass communications. Of those who are not working in the field, about 18% of respondents, many worked in media related positions and then moved into other fields to advance or they simply chose not to work in the industry (9%). Law school and education were frequently mentioned as attractive alternatives. Graduates’ salaries are heavily in the $25,000 to $74,000 range with 34% in the lower bracket and 30% at the upper range. Eight percent indicated earning $100,000 or above. Roughly 90% of respondents agreed or strongly agreed that their courses, their practical experience and their professional organization activities helped in their careers. Courses cited as most useful were profuse, with nearly every course referenced at some point, but those that generated the greatest number of notations were campaigns, Parthenon, reporting, writing, ethics, law and design. Strengths of the program, again, were plentiful, but without challenge professors (and faculty) and experience were most often mentioned. The Take Away There is a great deal to be gleaned from the respondents’ comments, but the subjects that come to the surface most readily reflect a positive experience in the SOJMC, fondness for the experience high regard for the faculty and respect for high standards. Practical, hands-on experience, caring professors and high standards and expectations were the overarching strengths of the program. Practice with InDesign and Photoshop were frequently mentioned as useful. Consistently, respondents pointed out • a need to allow more flexibility in the majors to spill–in and spill-out of the major requirements in order to sample other areas. • a desire to have more contact with alumni during their time as a student and post graduation, • a need for even more challenging internships, and • a need for tougher standards in the graduate program to separate it from the undergraduate program.
Greetings Marshall SOJMC graduate. Here is a simple way to assist your alma mater that will take only a few minutes. Complete the following survey to the best of your ability. Your answers are valuable in assessing our program's ability to meet the needs of employers and in gauging your satisfaction with your education from the W. Page Pitt School of Journalism and Mass Communications. Please read the attached consent letter. Understand that your entry into the survey is indication of your consent to participate in the survey. The Qualtrics link will not track identifying information. Thank you very much for your cooperation. Click the forward button at the bottom of the page to begin.
2006 2004 2010 2009 2012 2007 2012 2013 2007 1971 2007 2010 2009 2010 2009 1997 2005 2008 2014 2007 2001 2013 1992 2009 2010 2011 2008 1999 2004 2007 2006 1989 n/a 1992 2004 2000 N/A 1974 2007 2008 1985 2004 2013 1998 1981 2012 2008 2005 na 2009 2009 2001 2012 Yes, 2001 2011 1982 2010 1997 1984 2007 1985 n/a 1984
2010 2004 2002 2003 1998 2000 2008 2008 1990 2012 2010 1985 2007 1999 2003 2004 2003 2012 2011 2005 2006 2007 1998 2009 2007 2012 1995 2011 BA 1996 (It was obviously not 1974 Called the School of 1972 Journalism and Mass 2010 Communications.) 1997 20036
Text Entry Question 2 N/A 2006
n/a 2002
n/a 1993
2000 2007
n/a No N/A N/A 1995
2009 N/A
2013 Not applicable n/a 2003
n/a MA 1969
2010 2009
2013 NA na N/A 1997
2011 2005
2011 1993
2007 2011
n/a n/a
n/a 2001
2012 2011
NA 1999
1986 n/a
2004 2011
NA 1997
2011 2002
# Answer Bar Response % 1 Bachelor’s
14 33.33% 2 Master’s
17 40.48% 3 Ph.D.
3 7.14% 4 Ed.D.
0.00% 5
8 19.05% Total
100.00%
Communications? Check all that apply. (If you did not receive any degrees at institutions other than Marshall or other than the School of Journalism and Mass Communications, please skip questions 3 and 4 and continue with question 5.) 
4. From what other institution(s), schools or departments, if any, did you receive a degree? Text Entry Question 4 Queens College University of Cincinnati and The Cooper Union in Manhattan, NYC Marshall - Communications Studies Middle Tennessee State University Syracuse University WVSU and WVU B.A. Broadcasting, Marshall University Speech Department 1991 West Virginia University School of Journalism Political Science, Marshall University BA 1989 SAE Institute West Virginia State University West Virginia University, BA Philosophy Marshall University, Health and Physical Education Eastern Kentucky university Marshall Lewis College of Business Portland Adult Education: Portland, ME; Northeast Technical Institute: Scarborough, ME Virginia Tech University of Florida Integrated Marketing Communications - West Virginia University West Virginia University Western Carolina University Edinburgh Napier University Savannah College of Art & Design West Virginia University (MBA) B.A. in Political Science, Marshall University University of California, San Diego National Economic University in Vietnam Marshall University - Master of Science, Athletic Administration None Pasco-Hernando Community College University of Tennessee Morehead State University University of Kentucky College of Law University of South Carolina, School of Journalism and Mass Communications Marietta College, Master's in Corporate Media Ohio University New York University PhD, Rutgers, The State University of New Jersey; MA, Marshall University in Communication; BA, National Cheng-Kung University Marshall University College of Business College of Education and College of Liberal Arts WVU
# Answer Bar Response % 1 Advertising
18 19.15% 2 Broadcast Journalism
21 22.34% 3 Electronic Media Management or Radio Television Production and Management
8 8.51% 4 Online
0.00% 5
20 21.28% 6 Public Relations
18 19.15% 7 Sports Journalism 0 0.00%
8 Other: Please specify
9 9.57% Total 94 100.00%
5. If you received your undergraduate degree from Marshall's School of Journalism and Mass Communications, what was your undergraduate degree focus? (check all that apply) (If you did not receive your undergraduate degree from Marshall's School of Journalism and Mass Communications, please skip question 5 and continue with question 6.)
6. Who is your current employer? (If you're not currently employed, pleased skip to question 8.) 
Marshall University WSAZ WV Public Broadcasting WV Radio Corp The Weather Channel Lawrence County Board of Developmental Disabilities TeamPeople ENC Strategy, McLean, Va. and Washington, D.C. MotionMasters Kindred Communications Peake Media Education Nonprofit WSAZ-TV Snowshoe mountain resort United States Senate Mason County Board of Education, Pt. Pleasant, WV Sinclair Broadcasting Self-employed WOWK-TV Marshall University College of Health Professions Mountwest Community & Technical College Touch Points Diocese of Wheeling-Charleston West Virginia Office of the Attorney General Doth Brands WOWK TV 13 News Ebiquity West Virginia University Institute of Technology Mountwest Community and Technical College Bowling Green State University Kentucky Coal Association Virginia Commonwealth Unviersity NCI, Inc. Carson-Newman University Marshall University Mountwest Community and Technical college University of Virginia Gannett Co. Inc. Charles Ryan Associates IHS, Inc. Action News (Cox Media Group) Crouser & Associates, Charleston, WV Innovative Mattress Solutions Adventures On The Gorge Mercer University United Service Organizations Gannett Co. Inc. Rodale Inc. the 26th Street church of Christ Old Dominion University Live Nation Marshall University College of Arts and Media INTO Marshall University Astra Zeneca Pharmaceuticals Spurs Sports & Entertainment Southern Maryland Newspapers Halifax Health Marshall University Lexicon Relication Time Warner Self-Employed The Association on Higher Education And Disability (AHEAD) University of North Florida Charleston Newspapers (Charleston Daily Mail) Aerotek Professional Services Marshall University Suddenlink Media The Herald-Dispatch University of Maryland Department of Athletics Wayne County News Marshall University West Virginia Higher Education Policy Commission University of Memphis, Department of Journalism Kanawha county schools Department Of Education NYC Richmond Times-Dispatch John Q. Hammonds Huntington WV Area Habitat for Humanity Naegi Elementary School (Korea) Marshall University Kilopass Technology New South Media Inc Marshall University WCHS-TV/WVAH-TV CDMiConnect, New York City, NY Huddleston Bolen LLP The RoseTree Boutique West Virginia Coal Association NewCity (www.insidenewcity.com) Forever XXI Vox Media Ogilvy Public Relation Raleigh County Board of Education University of Florida Athletic Association Jenkins Fenstermaker, PLLC Global Vision International Amazon Marshall University Directory: assessment assessment -> Medical Radiography Program assessment -> Pelan pentaksiran kursus assessment -> Atlanta Report assessment -> Type: T/f objective a-1 assessment -> Curriculum Team assessment -> Report submitted by the Human Rights Commission of Malaysia (suhakam) to upr info assessment -> Marshall university assessment -> Version: 19 November 2015 assessment -> 2016 mea mathematics and English Language Arts/Literacy Measured Progress/eMPower™ME assessment -> Macroeconomics Machine-graded Assessment Items Module: Macroeconomic Measures of Performance Download 1.75 Mb. Share with your friends:
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