Identify groups that work in and are influenced by mass media messages

Respond to critiques of mass communications’ commitment to diversity.

Judges the inclusive content of mass media messages.

Portfolio of all final course assignments in credit hours ten through 15.

Certificate Program in Integrated Strategic Communications Outcome 1: Students will write correctly and clearly in forms and styles appropriate for the communications professions, audiences and purposes they serve.

Performance Levels

Introductory

Milestone

Capstone

Advanced

Writing mechanics-grammar

Numerous errors are commonly found in subject-verb agreement, spelling, singular-plural verb number and tense, pronoun/ antecedent, adjectives/adverbs, syntax, punctuation, word choice, sentence structure, and AP/APA styles.

Formulaic sentence structure. Some spelling punctuation or capitalization errors. Some non-standard syntax usage. A few grammatical errors may be noticeable but do not interfere with readability. Vocabulary is used properly in research papers, although sentences are mainly simple and only few compound sentences noted.

Functional sentences but a few errors are present. Occasional errors demonstrate carelessness and lack of adequate proofreading. Vocabulary and sentence structure indicate some acknowledgement of target audience. Complex sentences appear as appropriate for academic projects.